We designed the Centiv standard to meet the needs of a high-stakes local marketing environment—beverage alcohol—where mass
marketing is largely prohibited and account-level events and promotions must carry the brands. Now we’re setting the standard
in the most competitive retail environments.
Beverage alcohol: Is there any place more fickle than a bar? If they don’t try it on-premise,
they won’t buy it in bulk. And bulk is where the business is. Dozens of brands fight for visibility right in front of drinkers’
noses; and proprietors have their pick of materials from different vendors. Our clients get their brands in people’s faces
through menus, counter cards, and posters that promote the establishment’s current offering.
Performance products: From motorcycles to snowboards, brands don’t own their sales floors.
The best you can do in a multi-brand dealership is to make your case everywhere customers turn.
Telecom: Yesterday’s inventions are today’s commodities, especially in the mobile market.
The market is all churn, and manufacturers don’t have direct lines to the multi-brand dealers that govern product presentation.
We go direct to dealers with promotion templates, funding, and phone support—so they create and mount the brand signage
that makes a difference for our clients.
Consumer package goods: From the airwaves to the roadside to the mailbox, people are inundated
with appeals for similar products. Whether it’s toothpaste or canned soup, being there in the moment a decision is made
is what makes the defining difference.
We’re setting the standard for today’s most complex, competitive industries. Just think what we can do in yours.